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SAP makes it easier to work smarter and innovate: The theme of today's keynote

by Sarah Cenedella

October 27, 2010

This morning's keynote address at the co-located Projects2010 and Reportng, Planning, and Analysis 2010 conferences was all about working in the post-recession world, and how SAP solutions are addressing the increased need to work smarter and innovate. The keynote was co-presented by SAP executives Stephanie Buscemi, Group Vice President, and Marianne Heer, Senior Vice President of Consulting Delivery.

Buscemi kicked off the assembly with a question, "What's making it hard to achieve remarkable results in the last two years?" The answer: A 24/7, "always on," business environment and the increased complexity of decision making. How should customers overcome this and work smarter? With the slew of new innovations and technologies from SAP, including cloud computing, mobile, and in-memory analytics, to drive speed, efficiency, and the ability to interact better with colleagues, partners, and other customers.

Buscemi discussed a "new SAP" that carries the mantra, "be flexible and simple." Buscemi confessed that that she know that SAP has been neither flexible not simple at times in the past, but stated that it will now be the center place to help customers achieve remarkable results through simplified, agile solutions that take into consideration how customers work. These solutions include SAP BusinessObjects BI 4.0, what Buscemi calls "the biggest launch in SAP BusinessObjects history." Highlights of this release are a single user interface across all the BI solutions, a single semantic layer, new design tools, a new abstraction layer, and a new performance engine.

Buscemi also talked about HANA – the High-performance Analytic Appliance – as “fast and remarkable … and most likely bigger than cloud computing.” Why? Because HANA is not reliant on CPU availability and isn’t limited by the scalability issues with cloud computing. According to Buscemi, HANA will perform 100 times faster than cloud.

Other areas covered by Buscemi are mobile and the acquisition of Sybase, the new industry analytic appliances, and the importance of social networking. She then passed the microphone over to Heer, who covered what’s new and exciting from SAP from a project management perspective. Stay tuned for my next blog about the highlights from that half of the keynote address.

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