DEDHAM, Mass., January 25, 2013 — insiderPROFILES magazine announces that a new article, “Why Apple’s App Store Doesn’t Cut It for SAP’s Enterprise-Class Mobile App Strategy” by Joshua Greenbaum, is now available in its January-March 2013 issue.
While SAP has an app store of sorts in the form of an iPhone app called SAP Mobile Apps, a lot more has to happen before SAP’s mobile aspirations can be considered a success. While many companies look to Apple as the ideal model to emulate, this article examines how looking at Apple as the anti-model for SAP mobility may be the answer.
“Why Apple’s App Store Doesn’t Cut It for SAP’s Enterprise-Class Mobile App Strategy” by Joshua Greenbaum is now available at http://bit.ly/Wsi1C2. The article can also be found on page 3 of the January-March 2013 issue of insiderPROFILES, both in print and via the insiderPROFILES mobile app for Apple and Android platforms.
About the author
Joshua Greenbaum has over 25 years of experience as a computer programmer, systems and industry analyst, author, and consultant. He spent three years in Europe as an industry analyst and a correspondent for Information Week and other industry publications. Joshua regularly consults with leading public and private enterprise software, database, and infrastructure companies and advises end users on infrastructure and application selection, development, and implementation issues.
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About WIS Publishing
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Melanie A. Obeid
Group Editor, SAPinsider & insiderPROFILES
WIS Publishing, publisher of SAPinsider