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insiderPROFILES Publishes New Article — “Société de transport de Montréal (STM) Aims to Boost Ridership by 40% with a Mobile App”

March 4, 2014

 

DEDHAM, Mass., March 4, 2014 — insiderPROFILES magazine announces that a new article, “Société de transport de Montréal (STM) Aims to Boost Ridership by 40% with a Mobile App”, is now available in its January-March 2014 issue.  

This article explores how Société de transport de Montréal (STM) partnered with SAP to develop the STM Merci App, a mobile app at the centerpiece of an innovative reward and recognition program.

“Société de transport de Montréal (STM) Aims to Boost Ridership by 40% with a Mobile App” is now available at http://sapinsider.wispubs.com/Assets/Case-Studies/2014/January/STM. The article can also be found on page 20 of the January-March 2014 issue of insiderPROFILES, both in print and via the insiderPROFILES mobile app for Apple and Android platforms.

About insiderPROFILES
From the publisher of SAPinsider, insiderPROFILES magazine offers detailed profiles of today’s most influential business and IT leaders — their strategies, best practices, and how they leverage SAP, SAP BusinessObjects, and SAP NetWeaver solutions to achieve their objectives. For more information, and to activate your free subscription, visit http://insiderPROFILESonline.com. insiderPROFILES is published by WIS Publishing.

About WIS Publishing
WIS Publishing is the premier independent provider of SAP training materials, with more than 250,000 customers in 61 countries. WIS Publishing is the publisher of SAPinsider, insiderPROFILES, and the SAPexperts publications, and is the producer of the SAPinsider conferences and seminars. For more information, visit http://www.wispubs.com.

SAP is a registered trademark of SAP AG in Germany and several other countries. WIS Publishing is not affiliated with SAP AG or any of the SAP AG group of companies.

Contact:
Melanie A. Obeid
Editorial Director, SAPinsider & insiderPROFILES
WIS Publishing, publisher of SAPinsider
melanie@sapinsideronline.com

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