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Live from SAPinsider CRM 2013: An Insider’s chat with Terence Chesire of SAP

May 10, 2013

In this interview recorded live at CRM 2013, Terence Chesire of SAP Outbound Product Management talks about the social media functionality within SAP Customer On-Demand: social media analytics and social on-demand. Chesire shares with us how the solution gives an organization the tools to listen to and analyze sentiment concerning their brand, and then use that information effectively to engage with customers.

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