White Paper


Evolve Your Business Intelligence to Systems of Insight

Earlier-Generation BI Is No Longer Enough

December 10, 2015

Forrester Consulting recently conducted a study of 275 global IT and business decision-makers responsible for BI to evaluate the current state of BI environments across industries. Digitally empowered customers today have the clout — and the power — to determine how business is won. So, Forrester developed a hypothesis that tested an assertion: Earlier-generation BI must continuously evolve, improve, and adapt to the explosion of data trends in this “age of the customer.”

Download this white paper to reveal Forrester’s findings, and answer these questions:

  • What are the hard-and-fast challenges of traditional BI, and what impact do those challenges have on a company’s bottom line?
  • What is the next evolution of BI?
  • What advantages do fast-growing companies with higher levels of BI success enjoy?

You’ll also take home Forrester’s 6 specific recommendations for how companies can evolve from traditional BI to deploy truly successful business insight.

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