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Real-Time Insights for Real-Time Decision Making

by Susan Galer
SAPinsider

Machine learning is a compelling opportunity for businesses to make intelligent business decisions based on instant, data-driven insights, and retailers are finding this technology to be a natural fit. Machine learning enables retailers to connect fashion trends to actual sales... MORE »»


SAP Customers of All Sizes Can Mine Digital Insights

Brookfield Zoo cast sudy by Ken Murphy, Senior Features Editor
insiderPROFILES

What if you could determine the ideal place and time to advertise to your customers that would have the greatest impact on your marketing efforts? In today’s digital economy, marketing campaigns can become even more targeted when leveraging SAP Digital... MORE »»


Analytics Is the Key to Efficient Application Delivery

Basis Analytics by Darren Thorpe
SAPinsider

New business intelligence (BI) technologies enable companies to harness and drive insights from vast amounts of customer data. But external data isn’t the only resource companies can draw on. Internal data, such as system performance data, is also a vital... MORE »»


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