Looming large over every IT department is the challenge
of business innovation: How do IT organizations enable
and sustain it? How do you invest IT resources to
cover day-to-day operations while providing the agility
to address both planned and unplanned changes?
To support day-to-day operations and cope with
rapid change, you'll need to follow an enterprise
service-oriented architecture (enterprise SOA) roadmap,
consolidate your systems and data, enable business
process innovation, and leverage ecosystem solutions.
SAP TechEd '06 will teach you how to do just that.
Ziv Carthy, SAP Vice President of Developer
Programs, leads the team that has shaped this year's
event. In this Q&A, he offers a preview of what
the conference has to offer.
Developer Programs, SAP
Nowadays IT departments are expected to enable business
agility. Every day, every week, every month, they are
tasked with changes. The rate of change is rapid and
will only accelerate with time. As I see it, the key
challenge for IT today is to enable this business agility
and innovation while continuing to operate the existing
systems in a reliable, secure, and efficient way. At
SAP TechEd '06, we show you how to do this. There
is education on how to build innovation on top of the
systems and processes you have, how to reduce the complexity
you now encounter when trying to innovate, and how
to reduce your integration, maintenance, and development
The number-one challenge for CIOs today is extracting
resources that are tied up in running day-to-day
so that they can be invested in differentiating,
innovative measures. What we've done with SAP
NetWeaver is build
a comprehensive integration and composition technology
stack coupled with a rich set of reusable enterprise
services. How does this help IT organizations combat
the challenge of resource constraints — the
very thing that stymies innovation? It removes complexity
and cost. With one scalable platform,
it is much easier to develop, integrate, and operate
your processes. With reusable services and composition
tools, you can readily build on what you have and
extend, modify, and recompose elements simply by
modeling the processes rather than coding them. You
can easily add new solutions, and these solutions
can come from SAP or the broader SAP ecosystem.
At SAP TechEd '06, we will not only show
you how you can develop, integrate, and optimize
applications, we will also delve into the strategic
blueprint you should use to guide
these efforts, namely enterprise SOA. You will
all the moving parts work, how they interact, and
where this vision of enterprise SOA and the business
process platform (BPP) is headed.
In total, attendees can choose from over 800
hours of sessions and hands-on training. We offer
a very deep, comprehensive body of knowledge
that is relevant for all
IT practices that enable IT agility and business
innovation. Moreover, it is education designed
the attendee to take advantage of our technology
and, in turn, make a demonstrative impact across
This is a venue that offers attendees career
and professional development. I encourage everyone
to be there.
Attendees will certainly find extensive coverage
of the SAP NetWeaver platform. Content at this
event is aligned with IT scenarios and practices — data
unification, end-to-end process integration,
and user productivity enablement, to name a
few (see www.sapteched.com for the complete
list of event tracks).
One thing that I'm particularly excited
about is the track devoted to enterprise SOA.
already started down this path, SAP TechEd '06
will show you how to capitalize on this architecture.
If you haven't yet started or if you're
new to the concept, you will have ample opportunity
to shore up your knowledge in this area and
learn how to migrate from your current technology
base to the newer SAP technology base, all
while still taking advantage of your existing
In the past, much of the education at SAP TechEd
was led by SAP and centered exclusively around
SAP technology. This is no longer the case.
With SAP's strong
emphasis on co-innovation driven by a thriving
ecosystem, SAP TechEd '06
is characterized by exceptionally visible community
participation. Attendees will find many SDN-,
partner-, and (for the US event) ASUG-led sessions.
Ecosystem innovation will also enrich our famous
Demo Jam and the SDN Clubhouse (see sidebar "Event
And brand new this year are special tracks
for business process experts and enterprise
this year, SAP broadens the field of
Demo Jam competition. SAP handpicks the
top eight demos submitted
from customers, partners, and employees
alike. Then each contestant takes the
stage in a high-
pressure, six-minute, do-it-or-lose-it
challenge, showcasing an ultra-cool application
of the latest SAP technology. The demos
are live. The clock is unforgiving. And
no PowerPoint safety net.
The SDN Clubhouse is a relaxed atmosphere
for SDNers (for the uninitiated, that's
members of the SAP Developer Network)
to meet, network, share stories, solve
the knottiest of problems, and just have
fun. After collaborating online throughout
the year, SDNers can head to the SDN
Clubhouse to meet face to face. Again
this year, the SDN Clubhouse will be
chock-full of activities like birds-of-a-feather
sessions, workshops, book signings, and
SAP TechEd is an event that must not be missed.
The excitement is palpable. New and returning
attendees alike will find an energy flowing
throughout the event that will take hold
and stay with them for a long time afterward.
At SAP TechEd '06,
learn how to:
- Develop, compose, and optimize
SAP NetWeaver for flexibility in
competitive business environment
- Migrate to mySAP
ERP and optimize your current landscape
in the meantime
- Leverage and draw
from all the development and composite
applications created by SAP ecosystem
partners, developers, and customers
Who Should Attend
- Software developers
- IT managers
- Business process experts
- SAP partners
Locations and Dates
- Las Vegas, September 12-15
- Amsterdam, October
- Bangalore, November 8-10
Registration is now open. Visit
www.sapteched.com, which is your
portal to all SAP TechEd '06
Shai Agassi, president of the
Product and Technology Group and
member of the SAP Executive Board,
is the featured keynote speaker
in Las Vegas and Amsterdam.
Instructor-Led, Hands-On Workshops
Choose from more than 800 hours
of technical and
business process educational sessions
divided into 10 tracks and led by
SAP development gurus, SAP partners,
and other experts.
Networking with the Experts
SAP TechEd '06 attendees
can learn from and network with
experts from SAP and the community.
New this year, SAP is facilitating
attendee networking with TechEd
Connect, a system that allows attendees
to seek out others based on expertise
and pre-arrange on-site meetings.
SAP TechEd is well known for
its grand, inventive evening events.
Details are tightly guarded, but
suffice it to say SAP TechEd '06
Las Vegas will be no exception.