SAPinsider Publishes New Article — “IT: The Innovation Advocate”

October 16, 2013

DEDHAM, Mass., October 16, 2013 SAPinsider magazine announces that a new article, “IT: The Innovation Advocate” by Axel Bulow, is now available in its July-September 2013 issue.

The role of the CIO and IT departments has changed greatly over the last few years, propelled largely by the introduction of trends like social media, mobility, cloud, analytics, and in-memory technology. Historically, IT has been viewed mostly as a behind-the-scenes “silent” partner with a hardware-focused deployment model that required little interaction with business units. In today’s dynamic and rapidly changing technological landscape, however, with fundamental changes in user expectations and how new applications are deployed, it is incumbent on CIOs and IT organizations to recognize and respond to emerging market trends. In short, it’s up to the IT department to act as a role model for enabling innovation across the business.

“IT: The Innovation Advocate” by Axel Bulow is now available at The article can also be found on page 23 of the July-September 2013 issue of SAPinsider, both in print and via the SAPinsider mobile app for Apple and Android platforms.

About the author
Axel Bulow
Senior Vice President of Application Services and Acting CIO, SAP AG

About SAPinsider
SAPinsider is the premier source of information on products, services, and strategic initiatives coming from SAP and its partners. Sponsored by SAP, SAPinsider is the leading magazine devoted to the SAP community worldwide, providing strategic guidance and advice from executives, experts, and partners. For more information and to activate your free subscription, visit Follow SAPinsider on Twitter at SAPinsider is published by WIS Publishing.

About WIS Publishing

WIS Publishing is the premier independent provider of SAP training materials, with more than 250,000 customers in 61 countries. WIS Publishing is the publisher of SAPinsider, insiderPROFILES, and the SAPexperts publications, and is the producer of SAPinsider conferences and seminars and the Insider Learning Network. For more information, visit

SAP is a registered trademark of SAP AG in Germany and several other countries. WIS Publishing is not affiliated with SAP AG or any of the SAP AG group of companies.

Melanie A. Obeid
Group Editor, SAPinsider & insiderPROFILES
WIS Publishing, publisher of SAPinsider

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